NamedTest vs BrightLocal
NamedTest is a one-time check of whether AI tools name your business, with a fix kit and an optional monthly recheck. BrightLocal is a local SEO subscription with rank tracking, listings, reviews and AI visibility tracking. They do different jobs, and some businesses use both.
BrightLocal facts checked on October 15, 2026 from BrightLocal's own pages, linked in the table. Prices and features change, so check their site before you buy. Next check due January 15, 2027.
What each product does
| NamedTest | BrightLocal | |
|---|---|---|
| Price | Free check, or $49 one time for the full report | Track $41, Manage $54, Grow $65 a month for one location billed monthly, or $31, $40 and $49 a month billed annually Source |
| How you pay | One payment per report. An optional $29 a month monitor can follow it | Monthly or annual plans, priced by number of locations; citations from $2 each Source |
| Free option | Free check, one per business, no account | 14 days of full access, no credit card required Source |
| AI tools covered | ChatGPT, Perplexity, Gemini (model knowledge), Google AI Overviews and AI Mode | Google AI Overviews, Google AI Mode and ChatGPT, with more platforms planned Source |
| Questions per business | 40 customer questions, each asked twice on each AI tool | Up to 20 prompts per location Source |
| AI results shown | Every answer, how many of them named you (a count such as 22 of 256, never a score), who was named instead of you, how often, and the sources cited | A 0 to 100 visibility score per location, competitor share of voice and an AI sources leaderboard Source |
| What to fix | A fix kit for your business: site audit, schema markup, directories to join, a review request and a 30-day checklist | AI Insights, which turns local SEO data into prioritized recommendations Source |
| Local rank tracking | No | Local Rank Tracker and Local Search Grid Source |
| Listings and reviews | No; the report lists the sites to join | Citation Builder, Citation Tracker, and review monitoring across 80+ review sites Source |
| Built for | One local business owner checking their own business | Local businesses, agencies and consultants, and platforms using its API Source |
BrightLocal prices are in US dollars as shown on its pricing page for one location. NamedTest adds sales tax where it applies.
Who each one fits
NamedTest fits you if
- You own one local business and want to know, today, whether ChatGPT, Perplexity, Gemini and Google AI name you.
- You want to see every answer and the sites AI cited, then a list of fixes, without a subscription.
- You plan to make the fixes yourself, or hand the fix kit to whoever runs your website.
- You want your AI visibility rechecked each month after the report: the optional $29 a month monitor asks 20 of your report's questions again on all four AI tools and emails you how many answers named you, with a line per AI tool.
BrightLocal fits you if
- You want ongoing local SEO tools in one place: rank tracking, a search grid, listings and review monitoring.
- You want AI visibility tracked inside the same plan as your rankings, listings and reviews.
- You are an agency or consultant, or you manage several locations.
If you are not sure AI is a problem for you yet, the free check takes about a minute and costs nothing. It tells you whether a deeper look is worth paying for, from either company.
Does AI name your business?
The free check asks Perplexity and Google AI five questions a customer in your city would ask about your trade, and shows who they name. It takes about a minute.
The full report asks 40 questions, twice each, on ChatGPT, Perplexity, Gemini and Google AI, then gives you a fix kit for your business. It costs $49 one time.